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A Numbers Game

If you walked into a drugstore to buy a candy bar and it was $1000.00 bucks you'd be pretty suspicious. Just like if someone charged you 1 million dollars for a sub-standard used car. Everything has an inherent value that people expect to pay – even Travel Insurance. A good rule of thumb for travel/vacation cancellation insurance is you should pay between 5 –10% the cost of the trip. This is for a comprehensive policy. If a company tries to charge you a lot more than that, then it would probably be best to look elsewhere.
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